Another similar website to Oliver Heldens is the yeezus website. We like the idea of rubbing photos on people's faces and the adidas website is no exception. Adidas has a collaboration with Kanye West or in other words "Yeezy". This is very new as he was only partnered with Adidas early this year. The team for his "Season 1" clothing line is dull and dark colours. As you can see, the colour palette of the clothes and the website is identical. Colours are unsaturated to look dull and boring, but then again, his clothing line is very popular.
What we aim to do with our website, is use the concept of "seasons" where each one represents a different theme. The theme we have in our head is "industrial" which will be labelled at "Season 1". We apply this to our album, website, music and our clothing line. Our music video's settings are in an industrial park as well, giving our band a good consistency.
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